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Friday, 4th December 2020

You asked and we listened!

40% of businesses who responded to the 2020 Annual Business Survey told us that they want support in social media management.

We have engaged leading digital marketing agency Social Media AOK to deliver a series of quality marketing focused training sessions to YOU, our business community and we are kicking off with Facebook Masterclass on 25 November!

Date: Wednesday, 25 November 2020
Time: 12.30-3.00pm (registration from 12pm)
Location: Online - Once your registration is complete, a Zoom link will be emailed to you.
Cost: $69

In this highly interactive Facebook training course Social Media AOK will show businesses:
How to build and grow your organic reach on Facebook

  • Tips for getting around the recent Facebook algorithm change
  • Insights into Facebook’s priorities for newsfeed real estate
  • How to review your Facebook Insights and put them to good use.
  • Tips for dealing with declining organic reach
  • Building an engaged follower base
  • Facebook Groups – are they worth it?
  • Ideal times to post content

Using the Facebook video boom for business

  • Tips for creating the best video content for Facebook
  • Adding call-to-action buttons to your native Facebook videos
  • Using Facebook video insights to find out what’s working for your audience
  • Facebook Live – why you should and why you would
  • The importance of captions and a one-sentence summary
  • The 5 main reasons that people share videos on social media
  • Our ‘video on a budget’ equipment list (that won’t break the bank!)

Facebook Business Manager

  • Explore the key features of Business Manager
  • How to manage multiple users
  • How to integrate Instagram
  • The Facebook Pixel
  • Publishing Tools
  • Product Catalogues
  • Custom & Lookalike Audiences for Facebook Advertising

Who Should Attend

Business owners, Marketing Managers/Assistants/Coordinators, or anyone wanting to learn more about building their business through Instagram.

Prior Knowledge

No prior knowledge assumed.

What to Bring

A fully charged, wifi-enabled laptop with admin access to your business Instagram account.

Numbers are limited and bookings are essential